Scholarly Research Paper from the year 2009 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: A, Coventry University (Coventry Business School), course: MBA, language: English, abstract: The research paper is aimed towards understanding the marketing functions and the marketing strategy of JJB sports plc based in UK. To analyse the business orientation of the company, the author has conducted product, sales and marketing strategy research. Porters 5 forces analysis has been conducted to analyse the competitive advantage of the company. A 4'P analysis has been done to understand the marketing mix of the company. finally a SWOT analysis has been conducted to understand the strengths and weaknesses of the company.
On 07 August 2009, the Office of Fair Trading referred the completed acquisition of 31 JJB Sports plc (JJB) stores by Sports Direct International plc (Sports Direct) to the Competition Commission for investigation and report. Both JJB and Sports Direct are active in the retail supply of sporting and leisure clothing, equipment and footwear. In addition to its retail activities, Sports Direct owns a number of sporting and leisure brands. The transaction comprised the completed transfer of 31 stores from JJB to Sports Direct over a period between November 2007 and December 2008. The Competition Commission considered the likely scenario in the absence of the store transfers, which then provided the benchmark against which it assessed the effects of the transaction. Key contents include: the industry and the companies; the transaction; market definition; barriers to entry and expansion; effects on competition of the store transfers; and, findings.
These unique and clever necklaces are inspired by day to day common objects. Each prepackaged necklace comes with a clever saying that highlights the idiosyncrasies that make us unique. A Jenny and Jimbob Matchbox Necklace is subtle way to say "I love you." When you look at this collection you will find that each object and saying instantly creates an image of someone you know.
Outrageously Original Matchbox Necklace Jewelry
Each Pewter Pendant comes on a 17" pewter chain.
Gold items are dipped in 24K gold plating
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DOLOVE 600D Nylon Waterproof Cycling Inclined Shoulder Bag Feature: 100% Brand New and Never Used Brand:DOLOVE Material:600D Nylon Size: Size:26cm Length x 8cm Width x 20cm High Weigth: 0.30 kg Color:As Picture Package Infomation: 1 x DOLOVE 600D Nylon Waterproof Cycling Inclined Shoulder Bag